7 Podcasts to Listen to If You're in the Boston Tech Scene

Seventeen percent of Americans listen to podcasts at least once a month, according to Edison Research. And with the popularity of break-out hits like Serial and 99% Invisiblethat number is expected to rise. 

Podcasters are extremely prolific in the tech space. Which ones are worth listening to, however? Here are seven podcast suggestions for local listeners. 

Field Day Part Deux: What are BosCon Members Working On?

Boston Content held its first-ever Field Day last month, and we learned exactly how valuable it can be to get out of the office. Whether it was a simple change of scenery or something about the collaborative atmosphere ingrained at WeWork, the day proved to be a productivity-booster for everyone involved.

The second iteration was held this past Tuesday, and we learned a different lesson: Taking a little time to learn about what other content marketers are doing can go beyond boosting productivity; it can kick start your creativity and open your eyes to new ways of creating great content.

How (We)Work: Zoë Barry of ZappRx

Zoë Barry is trying to “solve the really big problems in healthcare” and she is starting with ZappRx

Barry founded the company in 2012 after discovering how hard it was for her brother, who was battling with severe epilepsy, to gain access to life-changing medication. She decided to use technology to make specialty prescriptions easier to process — and has raised $8.8 million and been named  to Inc.’s list of 30 Under 30 Coolest Entrepreneurs in the process. 

How does someone shaking up a highly regulated, outdated industry stay creative? For one, by saving bald eagles in Alaska, but read on.

Think Like a Journalist; Blog Like a Marketer

As content marketing has become increasingly competitive, quality and depth of content are what differentiates the best bloggers in the business from the rest of the crowd fighting for online attention. You already know research is vital to writing a great post, but writing in-depth content takes more than just reading a Wikipedia page. Instead of relying on online sources alone, you should explore and find experts in your field to interview and use as sources for your posts.